Category: Contenuti

  • SEO guide for copywriters

    SEO guide for copywriters

    A small SEO guide for copywriters This SEO guide for copywriters explains what a good copywriter should be able to offer in writing optimized text and give the client a shot at search engine rankings. Professional content should be created through a specific methodology using some essential SEO guidelines. So whenever you start writing a…

  • Authorship SEO 2013, what (doesn’t) change?

    Authorship SEO 2013, what (doesn’t) change?

    Authorship SEO 2013, what (doesn’t) change? The principles of SEO, like everything related to marketing, evolve, closely following the evolution of search engines, especially Google. For years, however, what are the basic rules, namely structure and content, have remained the same or almost the same. What then changes at the ranking level? To be honest,…

  • Writing for search engines or for people?

    Writing for search engines or for people?

    Teutra/blog ” SEO ” Writing for search engines or for people? From an SEO perspective, is it better to write for search engines or for people? Generating traffic from search engines, is a challenge. Every day you compete with other sites in your niche. You try to gain positions, your competitors try to maintain or…

  • Seo Copywriting : optimizing texts in 7 steps

    Seo Copywriting : optimizing texts in 7 steps

    Teutra/blog ” SEO ” Seo Copywriting : optimizing texts in 7 steps. SEO Copywriting is the art of combining search engine optimization (SEO) and good writing. It is the technique by which a text provides value to the user and specifically compelling answers to the user to the questions they ask on Google. It plays…

  • Why focus content on the reader

    Why focus content on the reader

    The user at the center of the Google universe. Focus content on the reader and not the search engines. Whether you are launching an online site or promoting an existing one surely you have found yourself reading articles talking about website positioning, search engine optimization, indexing, content marketing, seo, sem and many other similar notions.…

  • Content marketing: what it is and how to do it

    Content marketing: what it is and how to do it

    Content marketing, is the creation of quality content focused on specific topics related to a company’s business, It is an extremely useful practice for channeling user visits to a particular site, so as to increase the turnover of those who offer and want to sell a product or service. Content Marketing: improving positioning Users become…

  • How to write an effective title and why it is so important

    How to write an effective title and why it is so important

    I wrote an effective title for this post and managed to get your attention, this is good it is not as easy as it might seem at first glance. Only about 20 percent of the people who read the title of a post will actually read the article. If you are a small business owner…