Category: Strumenti

  • Google Analytics guide for beginners: find out who visits your site

    Google Analytics guide for beginners: find out who visits your site

    With this guide to Google Analytics for Beginners, I want to introduce to all those who are not familiar with it, the free tool that Google provides us with to monitor our website traffic. What is Google Analytics Are you the marketing manager of a company, or a professional or small business owner? You certainly…

  • SEO tools: the list of 55 free SEO tools

    SEO tools: the list of 55 free SEO tools

    What are SEO Tools SEO Tools are applications that an SEO expert uses on a daily basis, to optimize websites. Some of these SEO tools are free, some are paid, some provide a snapshot of the current state of optimizing a website according to the rules dictated by search engines, and some give help on…

  • SEMrush: what it is, how it works and how much it costs

    SEMrush: what it is, how it works and how much it costs

    SEMrush is a tool that can be found online and is used daily by international marketers to obtain information on how products are searched and promoted on the Web. SEMrush: what is it? The type of searches, online positioning and competitor spending are useful elements in defining correct marketing strategies. There are interesting products such…

  • Google Alerts aka how to know when someone searches for your brand

    Google Alerts aka how to know when someone searches for your brand

    What is Google Alerts Google Alerts is the best way to know when your name, or that of your business, is being searched on Google. For example, it can be used to recognize when a particular product or service is being searched, perhaps the same one you may offer. With Google Alerts, this Information reaches…