Mindblown: a blog about philosophy.
-
Instagram resources for SMEs: find out how to be successful with your publications
As the years go by, social networks evolve to offer news like the case of Instagram for SMEs. A great alternative for those small businesses looking for digital resources to make themselves known. There is no doubt that digital platforms have given a total turnaround to everything related to advertising. Advertising through traditional channels is…
-
How much does it cost to make a website for a small business
Teutra/blog ” Websites ” How much does it cost to make a website for a small business How much does it cost to make a website for a small business? Put very simply, it all comes down to the amount of work required for this specific activity. If you have come to read this guide,…
-
How to optimize Google My Business now Google Business Profile
Do you want to optimize Google my Business, or as it is called today, Google Business Profile, for your local business? Many people don’t know that optimizing your business profile on Google My Business increases the likelihood that it will show up to a user in your geographic area when they search for products and…
-
Glossary of digital marketing: a guide to key terms
Glossary of digital marketing. If you are a business owner and are approaching the world of digital marketing you probably encounter terms ‘specific’ to this field that are not entirely clear to you. When I started working in digital marketing, I had to familiarize myself with terms such as bounce rate, long-tail keywords or black…
-
Google Analytics guide for beginners: find out who visits your site
With this guide to Google Analytics for Beginners, I want to introduce to all those who are not familiar with it, the free tool that Google provides us with to monitor our website traffic. What is Google Analytics Are you the marketing manager of a company, or a professional or small business owner? You certainly…
-
SEO tools: the list of 55 free SEO tools
What are SEO Tools SEO Tools are applications that an SEO expert uses on a daily basis, to optimize websites. Some of these SEO tools are free, some are paid, some provide a snapshot of the current state of optimizing a website according to the rules dictated by search engines, and some give help on…
-
SEMrush: what it is, how it works and how much it costs
SEMrush is a tool that can be found online and is used daily by international marketers to obtain information on how products are searched and promoted on the Web. SEMrush: what is it? The type of searches, online positioning and competitor spending are useful elements in defining correct marketing strategies. There are interesting products such…
-
Google Alerts aka how to know when someone searches for your brand
What is Google Alerts Google Alerts is the best way to know when your name, or that of your business, is being searched on Google. For example, it can be used to recognize when a particular product or service is being searched, perhaps the same one you may offer. With Google Alerts, this Information reaches…
-
Negative SEO: what it is and how to defend yourself – practical tips
Negative SEO: do you know what it is, can you recognize it if you are a victim of it? Do you know how to defend yourself? Optimizing your website and getting it to the first page on Google is a no-holds-barred battle, and sometimes it can happen that the losers, your competitors, do not digest…
-
Why online reviews are so important
Online reviews play a significant role in shaping your business in the digital marketplace. They can help you develop your brand, attract new leads, increase revenue, and educate you on strategies to grow and improve your business. They really are an important resource for your business and are becoming more important by the day. However,…
Got any book recommendations?